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Distribution, from the business point of view, is a set of decisions and actions that will provide the right products at the right time and place, in line with customer expectations. It is a process that generates significant cost, but also effectively implemented, significantly affects the positive perception of the company. ILiM, based on the research results related to the optimization of the distribution network and consulting projects for companies, indicates the high importance of the correct description of the physical location within the supply chains in order to make transport processes more effective. Individual companies work on their own geocoding of warehouse locations and location of their business partners (suppliers, customers) but lack of standardization in this area causes delays related to delivery problems with reaching the right destination. Furthermore, cooperating companies do not have a precise indication of the operating conditions of each location, eg. Time windows, logistic units accepted, unloading supporting equipment etc. Lack of this information generates additional costs associated with re-operation and the costs of lost benefits for the lack of goods on time. The solution to this problem seems to be a wide-scale implementation of GS1 standard, which is the Global Location Number (GLN) that, thanks to a broad base of information, will improve the distribution processes within hyperconnected logistics.